[et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” custom_margin=”-44px|auto||auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”]Before-social media & After-social media!<\/p>\n
Before social media, businesses relied on methods like customer surveys, interviews of focus groups, etc., to gain insights into what the customers thought about their brands. These methods were resource intensive and time consuming but were inefficient in gathering relevant and actionable information.<\/p>\n
Social media now provides an unprecedented opportunity for businesses to listen in to customer conversations in real time and gain valuable insights.<\/p>\n
A \u00a0\u00a0whole new terminology called \u201csocial listening\u201d<\/strong> has emerged. [\/et_pb_text][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”]Social listening is the activity of monitoring and analysing social media mentions of one’s product or brand as a means of improving customer experience. [\/et_pb_text][et_pb_image src=”https:\/\/blog.aiplexbridge.com\/wp-content\/uploads\/2023\/05\/business-tablet-graph.jpg” alt=”social media listening” title_text=”business-tablet-graph” _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”20px” global_colors_info=”{}”]Social Listening Can Help You Gain insights on:<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” header_2_line_height=”1.1em” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”20px” custom_margin=”-25px|||||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” custom_margin=”-24px|auto||auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_line_height=”1.3em” custom_margin=”||5px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Sprout Social:<\/strong> This enables businesses to monitor brand mentions, track hashtags, and keywords on social media and provides real-time analytics and reports to help businesses make data-driven decisions.<\/p>\n AiPlex Bridge Social Listening Tool:<\/strong>\u00a0 This helps businesses to monitor brand mentions, analyse hashtags, build sophisticated search queries to capture data and insights on complex topics, analyse historical patterns, compare key metrics, analyse non-verbal and non-textual content, identify trends in real-time, identify untapped opportunities, and know what your competitors are up to.<\/p>\n Mention:<\/strong> This allows businesses to track brand mentions and monitor social media conversations in real-time. It provides insights into customer sentiment, competitor activity, and industry trends on social media.<\/p>\n Talkwalker:<\/strong> Helps businesses track brand mentions, monitor social media conversations, and analyse social media data. It provides real-time monitoring of multiple social media platforms, including Twitter, Facebook, Instagram, LinkedIn, and YouTube.<\/p>\n Synthesio:<\/strong> Allows businesses track brand mentions, sentiment analysis, and monitor social media conversations. It provides real-time insights into customer opinions, trends, and influencers on social media.<\/p>\n [\/et_pb_text][et_pb_divider _builder_version=”4.17.0″ _module_preset=”default” custom_margin=”||10px|||” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]Why AiPlex Bridge Social Listening Tool Could be a Good Choice?<\/p>\n AiPlex Bridge is a SaaS offering from India\u2019s #1 antipiracy and content protection company with a 14+ year history of protecting brand reputations across industries and sectors.<\/p>\n AiPlex Bridge (The Ultimate Social Listening Tool) helps you with social listening on:\u00a0 Twitter, Facebook, Instagram, YouTube, LinkedIn, Redditt, Pinterest, Snap Chat, Blogs, Review websites, podcasts, digital news portals, HR platforms, etc., across over 25+ digital platforms. It helps you uncovers trends, patterns, and gives you critical business insights to make those strategic moves. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.17.0″ _module_preset=”default” custom_padding=”1px|||||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/aiplexbridge.com\/request-a-demo” button_text=”Check Out Our Plans ” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Learn about the power of social listening tools in gaining valuable insights for your business. Discover the top tools for 2023, including AiPlex Bridge.<\/p>\n","protected":false},"author":5,"featured_media":7422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[16,17,18],"class_list":["post-5595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-reputation-management","tag-online-reputation-management","tag-social-listening","tag-social-media-listening"],"yoast_head":"\n
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” header_2_line_height=”1.3em” custom_margin=”||6px|||” global_colors_info=”{}”]<\/p>\nWhat is Social Listening?<\/h2>\n
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_2_line_height=”1.1em” custom_margin=”||2px|||” global_colors_info=”{}”]<\/p>\nWhat Can Social Listening Do for Your Business?<\/h2>\n
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Some New Trends in Social Listening:<\/h2>\n
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Which are some of the best Social Listening tools in 2023?<\/h3>\n
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.0″ _module_preset=”default” header_2_line_height=”1.3em” global_colors_info=”{}”]<\/p>\nWhat AiPlex Bridge Can do for You<\/h2>\n